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Big declines for The New York Times

As we travel deeper into the digital age, the newspaper industry is getting left in the dust.  The New York Times just announced a 57% decline in its first quarter.  The publication reported a revenue of $5.4 million, down from $12.8 million in the first quarter of 2010.  On the bright side, online ads have increased by…

Smartphone apps get a BUMP

Watch out promoters, there’s a new social media tool:  BUMP!  Two business students at the University of Chicago, David Lieb and Jake Mintz, developed an iPhone app called BUMP, which has totally exploded.  The app allows iPhone and Android users to exchange contact information, photos, music and videos by “bumping” their phones together. So far,…

Homegrown publicity this Earth Day

The “green” trend is here to stay and most companies have adapted their products, services or operations in some way to accommodate this.  Earth Day is April 22 and it’s a great time to make some green by getting yourself out there, whether you’re an eco-friendly business or not.  Here are a few tips: A…

Three strikes, you’re out?

Poor advice. Poor messages.  Poor voice.  The Los Angeles Dodgers are facing some bad press following the brutal attack of San Francisco Giant’s fan Bryan Stow.  It was extremely heartbreaking to hear about Stow, but it has been nearly as unfortunate to watch the Dodgers respond to the crisis.  Before blaming anyone, it’s best to…

Are you using communication to optimize success?

The recession forced many businesses to cut spending, resources and staff.  However, there’s one business practice that has prevailed and actually grown during the economic downturn:  Communications.  Many companies adapted their corporate strategy to fit the changing economy, which included improving and increasing communications.  According to a Forbes Insight whitepaper, Strategic Initiatives Study, one of the…